30th June 2025 – Written by Neil Wyatt

How the fastest-ever Sourcing Brain could help brokers close deals quicker

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Mortgage brokers are under increasing pressure to work smarter, not just harder.

Whether it’s managing client expectations, keeping up with product and rate changes, or juggling multiple, diverse cases at once, today’s brokers need mortgage tools that help them find solutions quickly and simply.

That’s why Mortgage Brain has upgraded Sourcing Brain so that it’s not only ten times faster at delivering results but also has a host of new features, making it even more user-friendly for brokers to provide recommendations and match clients with the’ right first time’ mortgage product.

Available on Mortgage Brain Hub, Sourcing Brain is fully web-based, so whether you’re at your desk, a client’s property, or on the move, you can source from over 130 lenders, covering 98% of the market. With updates twice daily, it delivers the lowest SLA in the market at just 24 hours.

Find out more information on the state of lender service levels across the industry in our Lender Service Report.

 

Why Ease and Speed Matter

 

Brokers today are dealing with a range of challenges including affordability pressures, unexpected rate and product updates, and borrowers who are becoming increasingly savvy and empowered. This means more brokers and lenders alike are looking for strategies which make it easier and quicker to close mortgage deals before the borrower or the deal moves on. Smart Money People’s Mortgage Lender Benchmark survey (H1 2025), supports this, stating that brokers, when asked to describe their top performing lenders, used words such as “speed”, “support”, and “ease”.

 

Case Studies: How Sourcing Brain Can Help Clients

 

The First-Time Buyer

 

Your first-time buyer client has just had an offer accepted on their dream home. They’re anxious, excited, and keen to secure the property and move the purchase along.  With Sourcing Brain:

  • You can run a full product search within seconds.
  • Use Hometrack AVM integration for instant, accurate property valuations.
  • Quickly generate a compliant illustration with fees, notes, and payment schedules.

 

In one sitting, in just minutes, you’re able to recommend to your client a potential mortgage product, one that closely suits their individual situation, along with next steps to progress. That level of service and reassurance builds trust, reduces uncertainty, and could win you a client for life.

 

The Buy-to-Let Landlord Looking to Expand Their Portfolio

 

Portfolio landlords with multiple existing properties and unique income structures may find sourcing a mortgage tricky and lengthy. Sourcing Brain simplifies this:

  • Advanced filters tailored to BTL scenarios.
  • Multiple, side-by-side scenario comparison (e.g. 2-year vs. 5-year fixed).
  • Product exclusions and unmatched product analysis.

 

Your speed and accuracy can help BTL landlords make a more informed investment decision and quicker deal flow.

 

The Client With Adverse Credit

 

These cases require sensitivity and precision. The wrong product could lead to a declined application or wasted time, not to mention embarrassment or shame for the client. Sourcing Brain lets you:

  • Include adverse credit filters from the start.
  • Access real-time lender notes to ensure accuracy.
  • See why a product was excluded and adjust the criteria instantly.

 

Hopefully making it even easier to hit that ‘right first time’ goal and potentially securing a mortgage lifeline for a client who has struggled with more traditional mortgage routes.

In our article ‘Turn complex mortgages into approvals’, discover how brokers use our software to achieve the best results for clients with adverse credit.

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Designed by Brokers (and Lenders!) for Brokers

 

Sourcing Brain isn’t just faster. It’s designed with broker workflows in mind. Our team of developers are made up of experts from the mortgage industry and includes former lenders and brokers.

Their expertise means that Sourcing Brain:

  • The Browse feature lets you explore the full range of mortgage products without needing to input client data.
  • No CRM, no problem – you can now create and manage client records directly from a Sourcing session, streamlining the journey from product search to application.
  • Is a web-based platform enabling brokers to work flexibly from anywhere, with secure cloud access.
  • Organises all client data, searches, and documents in one place.
  • Reliably highlights why a product didn’t match, and will help brokers fix it fast.
  • Can easily compare multiple side-by-side scenarios, deal terms or repayment types across tabs.
  • Generates key documents including illustrations, payment summaries, and stress tests with one click, all securely stored and easily retrievable.
  • Has a results screen that can be customised to match how you work best with advanced filtering and personalised views.
  • Features comprehensive comparison tools to help brokers provide their clients with a simple illustration of their options with visual explanations.
  • Is compliance-ready with search results automatically saved back into the client file.

 

Sourcing Brain is available as a standalone solution or fully integrated with:

  • Affordability Brain
  • Criteria Brain
  • CRM Brain
  • Submissions Brain
  • And third-party CRM providers

 

The result is a speedy, complete, seamless workflow from sourcing through to submission, designed to save time, eliminate duplication, and deliver that ‘right first time’ result.

 

Benefits of the Improved Sourcing Brain

 

Sourcing Brain hasn’t been improved just for speed. It delivers real benefits to brokers:

  • Clients feel more confident and reassured because their broker is responsive and well-informed.
  • Brokers reduce admin load and duplicate effort, freeing up time for relationship building and strategic growth.
  • Fewer delays mean fewer lost deals, especially in competitive markets where hesitation can cost a sale.
  • Automatic compliance documentation keeps everything in check without extra rekeying and admin.

 

Regular Improvements Through Automatic Updates

 

Web-based Sourcing Brain benefits from automatic updates designed to regularly improve the platform for users.

For example, here are just a few of the recent automatic updates to Sourcing Brain:

  • Proc fee visibility, only showing when applicable.
  • Mortgage details sync with changes in purchase price, deposit, or LTV, now updating all related fields.
  • Field locking to prevent accidental changes to calculated fields in illustrations.

 

Today’s brokers prioritise technology, ease of use, and speed. Sourcing Brain delivers on all of these and much more. It gives brokers a competitive edge by delivering fast, accurate results supported by real-time data, automated functions to improve workflows, and complete connectivity to all Mortgage Brain modules and select third-party tools and platforms. Designed by industry experts, Sourcing Brain will deliver, no matter how complex the case.

If you want to know more about Sourcing Brain, Mortgage Brain’s team is on hand to help. Get in touch for more information.

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