CRM Brain
Our talented team have developed CRM Brain from the ground up, drawing on the expertise of industry professionals. The result? A truly user-friendly, intuitive, and configurable mortgage broker CRM system that enhances workflow efficiency and flexibility for today’s mortgage advisers.
CRM Brain
Features and Benefits
CRM Brain is the next-generation SaaS CRM for mortgage brokers from Mortgage Brain. Built by industry insiders to help firm principals and mortgage advisers save time, stay compliant, and grow their business.
Control
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Take back control
Manage tasks, roles, and user permissions entirely online with ease. Give your firm complete control over access and responsibilities, streamline team workflows, and ensure the right people have the right level of visibility, whenever they need it.
Training
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We're here to help
Get up and running quickly with mortgage broker training and onboarding tailored to your needs. Join live webinars, access bite-size videos, and explore easy-to-follow online guides, so you and your team can build confidence fast and get the most out of the platform from day one.
Communication
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Client Portal
Give your customers a seamless digital experience with an intuitive, easy-to-use portal. They can help complete mortgage fact-find details, upload documents, send secure messages, and track their case progress in real time, keeping everything moving smoothly and reducing back-and-forth.
Get connected
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Introducer Portal
Provide introducers with a smooth, hassle-free way to register, create leads, and track progress, all from any device. Keep everything connected and up to date, making it easier to collaborate, respond faster, and never miss an opportunity.
Product Research
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Find what you need
Seamlessly connect to our latest and fastest Sourcing Brain module automatically. Access powerful, real-time sourcing capabilities without any extra setup, so you can work faster, stay up to date, and find the best options with ease.
Data management
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Once source of truth
Eliminate time-consuming re-keying with a single, central client record. Data flows seamlessly across Mortgage Brain solutions and third-party integrations, keeping everything consistent, accurate, and effortlessly up to date.
Reporting
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Get wise
Unlock instant visibility with pre-built reporting widgets that surface key insights across your pipelines, commissions, and risk. Turn data into action quickly, spot opportunities sooner, and stay in control of performance at a glance.
Compliance
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Find peace of mind
Protect both your mortgage clients and your business with powerful built-in compliance features. Stay aligned with regulations, reduce risk, and ensure every step of your process is secure, consistent, and fully auditable.
“Our experience onboarding to the new CRM Brain software was exceptional, thanks to Niki Cooke and Mortgage Brain for their guidance and support. The live webinar training sessions have been a game-changer. They have allowed us to get up to speed quickly with the different system features, providing real-time answers to our questions and step-by-step walkthroughs that made the transition smooth and efficient. The software is incredibly intuitive, but the personal touch during training sets it apart. We’re already seeing improvements in how we manage customer relationships, and we couldn’t be happier with the support we received!”
Linda Bartlett – The Lytle Group – Mortgage Consultant
Find out how you can transform your business operations with CRM Brain.
“We are working with the Mortgage Brain team on our transition from The Key to CRM Brain. Their thorough consultation process has helped us map out our mortgage process in detail, ensuring the system is tailored to our specific needs.
“Their expertise and attention to detail give us confidence that our workflow will integrate seamlessly, improving efficiency and enhancing client experiences. We’re excited about the future with CRM Brain and grateful for the professional support we’ve received.”
Heather Wall – Senior Mortgage, Protection & Insurance Consultant
Paul Varney – Senior Mortgage and Protection Adviser
Mortgage Force
FAQs
Frequently Asked Questions
If you can't find the answer you're looking for contact us via live chat, email or phone.
“Having researched and tested other well-known Mortgage and Protection platforms, we opted for CRM Brain, and we are delighted we did. While other systems provided the basics and promised to develop the missing parts (“but we are not sure when”), CRM Brain already has the features that the others are still developing. We had been nervous about moving to a new platform, but Katie and the team provided excellent training and are always available if we have questions.
“They also listen to our suggestions and are quick to integrate new ideas if they will benefit all users. All in all, we cannot recommend CRM Brain and the people behind it enough, and it is worth considering if you are a Mortgage and Protection brokerage looking for the best platform to support your business.”
Stephen Iacovou from Abbeygate Mortgages, part of Simpli Financial Solutions
Products for intermediaries
CRM Brain
A flexible, intuitive system for smarter, more efficient working.
- Smart Automation
- Client Portal
- Insightful Reporting
Sourcing Brain
Fuss-free, accurate product sourcing for mortgage brokers.
- Free Hometrack AVM
- Research multiple scenarios
- Powerful integrations
Criteria Brain
Smart, reliable tech with verified data to help boost speed and efficiency.
- Search seven criteria at a time
- Data verified by lenders
- Search over 75,000 criteria
Affordability Brain
The quick and efficient way to see how much your clients could borrow.
- Submit to over 35 lenders
- Amend and re-run searches
- Automatic audit trails
Submissions Brain
Multi-lender submissions gateway
- Submit DIPs to seven lenders in a single journey
- Use standalone or integrated
- Reduce rekeying
Web Brain
Engaging website plug-ins
- Increase website engagement
- Generate leads
- Plug-ins automatically update
Take control
CRM Brain
Our talented team have developed CRM Brain from the ground up, drawing on the expertise of industry professionals. The result? A truly user-friendly, intuitive, and configurable system that enhances workflow efficiency and flexibility for today’s mortgage advisers.